Intra-Africa Trade Fair

proforamah.jpg Afreximbank has identified that one of the main obstacles to growing intra-African trade, is not necessarily a lack of
infrastructure, as one may think, but rather a lack of relevant trade information. Historically, African countries are more familiar with markets in Europe and America than they are with neighboring countries, resulting in the all too common phenomenon, of
manufacturers sourcing materials from abroad, when they could access the same materials from within Africa, more cheaply. Afreximbank President, Professor Benedict Oramah points out that this is a result of the legacy of colonialism on the Continent, and needs
to be redressed through initiatives like the Intra-African Trade Fair. One of the key objectives of the Intra-African Trade Fair (IATF), is to provide a platform for the exchange of information. To this end, a Trade Finance Conference will run parallel to
the trade fair. Experts from across the continent and abroad, will be speaking at the conference, which will bring stakeholders from industry and government agencies together to find solutions to the obstacles hampering regional trade. Visitors to the IATF
can attend both the fair itself and the conference, free of charge. You can register as a visitor/delegate on our

We look forward to seeing you in Cairo.
sponsor.jpg The Loukil Group, which is among the 5 leading companies in Tunisia, is taking up a Gold Sponsorship Package,
which will entitle them to prime advertising space at the trade fair, as well as other branding opportunities. The Loukil Group has interests in a variety of strategic sectors, ranging from agriculture to heavy industry, information and communication technologies,
the environment, international trade, engineering, consulting and more. Through a network of thirty companies, the Holding currently boasts around 4500 employees. The range of its business scope has gone well beyond Tunisian borders to include Europe, Morocco,
Libya, Ivory Coast and Togo. Visit our website to find out more about the sponsorship packages we have on offer, and secure premium visibility for your company amongst the 70 000 anticipated visitors.

IATF Engagement Session, Morocco

Afreximbank, the International Islamic Trade Finance Corporation and Maroc Export, will be jointly hosting an IATF 2018 Engagement Session in Morocco this week. The event is aimed at promoting what the trade fair has to offer local businesses. Key players from
various sectors will be attendance as well as members of the local media. The Engagement Session will take place against the backdrop of the first Governing Board Meeting of the Arab Africa Trade Bridges Programme (AATB). A signing ceremony is scheduled to
take place with the Moroccan Government and the OCP Group, Morocco.


IATF 2018 Stakeholder Engagement, Harare

Afreximbank and the Zimbabwean Ministry of Industry and Commerce, co-hosted an IATF Stakeholder Engagement in Harare this week. The event was attended by IATF 2018 Active Ambassador, Mr. Lance Jena, and was themed “Strategy to Deepen Zimbabwe – Africa Trade”.
Key players from the region were in attendance. The purpose of the Engagement was to increase awareness of the trade fair and what it has to offer to both visitors and exhibitors, as well as the investment opportunities it presents.



Carol Pineau appointed as an IATF 2018 Active Ambassador

Afreximbank is delighted to announce the appointment of Ms. Carol Pineau, award-winning filmmaker and journalist with more than 20 years experience reporting on Africa, as an IATF 2018 Active Ambassador, based in Washington DC. Ms Pineau is the producer and
host of a new current events talk show, Africa-USA Now, on the intersection of Africa and the US. Her work helped changed the U.S. media’s narrative on Africa to create an unbiased, more accurate view of the Continent. Her first documentary, Africa Open for
Business, was voted BBC Documentary of the Year and won a CINE Golden Eagle Award. Throughout two postings in Africa, as well as several assignments worldwide, Ms. Pineau has interviewed Heads of State, rebel leaders, and numerous other newsmakers. She has
reported and produced numerous television news stories for major international media, including CNN, VOA, NPR, RFI, and AP. She is the host of the 10-part series, Africa and the Trump Administration, airing on Africa Today TV and is the author of numerous
articles and a book. Her writing on Africa has appeared in major publications throughout the world.



Mr. Lance Jena appointed as an IATF 2018 Active Ambassador

Afreximbank is proud to announce the appointment of Mr. Lance Jena as an IATF2018 Active Ambassador, based in Zimbabwe. Mr Jena has been the Chairman of the ZimTrade Board since October 2014. Mr. Jena is President and Fellow of the Southern Africa Institute
of Marketing (SAIM) and was the Chairman of the Zimbabwe Advertising Research Foundation from 2000-2007. After establishing a marketing company which focused on supporting brands particularly in the Fast Moving Consumer Goods (FMCG) sector, he proceeded to
be active in supporting the development of the marketing profession for the benefit of aspiring young and upcoming marketers.



Mr Bassem Loukil, IATF 2018 Goodwill Ambassador

Afreximbank is excited to announce that Mr. Bassem Loukil, is an IATF 2018 Goodwill Ambassador. Mr. Loukil has been the Chief Executive Officer of the Loukil Group since 1998, an enterprise which is made up of 35 subsidiaries employing more than 4,500 people
in various sectors including automotive, agribusiness, construction and public works, trade and services, ICT, and renewable energy. In addition to his extensive business achievements, Mr. Loukil is also actively engaged in Tunisia’s economic development.
He has served as the Executive Director of The US Tunisian Business Council, established the Tunisian-American Chamber of Commerce with a group of businessmen in Tunisa. He was a member of the Executive Board of the Arab Institute of Business Leaders and he
also served as a member of the Tunisian-Italian Chamber of Commerce and Industry. Since 2015 he has been the President of the Tunisia Africa Business Council.



What our host city, Cairo has to offer

Did you know that our host city, Cairo Cairo is home to one of the oldest universities in the world, Al-Azhar University, which was founded in 975 CE. This is one of the many interesting sites to see when you attend the IATF 2018. Visit our website to find
out more about what this bustling metropolis has to offer visitors.



To make your travel arrangements easier, we have set up an airline booking system on our website, which will allow you to search for the best fares for your trip to Cairo and book your flights. Type in your departure and return dates and within seconds the
system will call up a range of fare options from a number of airlines, allowing you the convenience of finding the cheapest rates without having to visit multiple websites. Visit

to book now.

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